The MacMillan Charity Auction...
Macmillan Cancer Support Raises a Record £195,000!
Macmillan’s biggest celebrity event of the year, the annual Celebrity Christmas Stocking Auction at London’s Renaissance St. Pancras blew its fundraising target out of the water this year by a clear £50,000 with the help of celebrities Kate Winslet, Joanna Lumley, Lord Seb Coe, Sharon Osborne, Holly Willoughby, Tom Daley, Bear Grylls, Michael Buble and Kimberley Walsh.
Macmillan asked them to create their dream Christmas stocking list which it then put under the hammer to raise precious funds to provide ongoing care.
The auction, hosted by Neil Fox and Emma Forbes, raised an amazing £195,000 and guests were treated to performances from The Sugar Sisters and DJ Blonde Ambition.
If you’ve ever wanted to know what some of these celebrities would really like for Christmas, here’s what our crew can reveal:
Holly Willoughby wants a five night stay for two people in Mauritius, YSL Rouge Pur Couture Lipstick and a voucher for a pair of Christy Black leather Kurt Geiger heels.
Tom Daley wants an iPod Touch 64GB in black, BOSE earphones, waterskiing lessons and a weekend break for four people in a luxury yurt.
Sharon Osbourne wants seven nights in a five star hotel in Greece, a Prada handbag, Thomas Sabo jewellery and a Diptyque luxury candle.
Kate Winslet wants Chloe sunglasses, a ten day Kenya safari, a mulberry handbag and Dior Poison Eau de Toilette.
For the third year running, we were so pleased to support Macmillan on this event. Working with Macmillan’s Miranda Brown and event partner Harrods, our Production Manager Joe Beecham rustled up a winning theme. Miranda said; “It’s a black tie event so it had to be elegant but we wanted a lively atmosphere – with a touch of glamour.
“Harrods developed our ideas around Hollywood’s “Silver Screen” era and then added a dash of Christmas. We worked with Metro Broadcast’s production team to translate our concept into a glamorous, vintage-style set, atmospheric lighting and themed presentation visuals.”
Joe’s stage was a classic, iconic, Art Deco design with sumptuous, soft gold and sepia lighting. Duel front projection screens displayed high definition images of the items for auction enhanced with moving graphics. Using a portable video production unit, Joe’s team was able to switch between images of each auction item and live video of the bidding guests, adding to the excitement. To maintain dramatic action between the auction lots, Joe created a retro, ‘Silver Screen’ style sequence of moving graphics to keep the visuals engaging.
Money raised will help support services for people affected by cancer, to help Macmillan ensure no-one faces cancer alone.