21
Sep

PM Andrew Lowe Shares the Latest on AI in the Media Sector: BBC Blue Room Conference at New Broadcasting House

PM Andrew Lowe Shares the Latest on AI in the Media Sector:  BBC Blue Room Conference at New Broadcasting House“Artificial Intelligence, society and the media:  How can we flourish in the age of AI?”  This was the question BBC Blue Room and BBC Academy attempted to answer at its September conference in London’s New Broadcasting House.  Project Manager Andrew Lowe was there not only to manage the technical production but to learn about how the media sector is deploying AI.

PM Andrew Lowe Shares the Latest on AI in the Media Sector:  BBC Blue Room Conference at New Broadcasting House

Andrew Lowe, Project Manager at Metro Broadcast
Having joined Metro only a few months ago, it was a great pleasure to lead a project with the BBC in supplying sound, lighting and staging for the exhibition area of this conference which demonstrated AI and machine learning at its cutting edge.  It was extremely informative with lots for us to learn about how AI is evolving in our sector. 

PM Andrew Lowe Shares the Latest on AI in the Media Sector:  BBC Blue Room Conference at New Broadcasting House
The one day conference, held in the BBC’s Radio Theatre and Media Café, explored how AI is likely to transform the world we live in and how media organisations should respond.  The content was extremely relevant for us in our capacity as providers of broadcasting services and much of the technology will be used in the evolution of corporate event production.  Here are a few learnings from the day which we’d like to share:
AI is already being used by the BBC and other leading broadcasters to dynamically generate content based on interaction with the environment and people.  The 3rd September conference took place just as BBC Four prepared to screen its first evening of programming curated and partly created by AI.  It was fascinating to see how AI and machine learning can choose camera angles and write commentary for nature documentaries, and to understand the extent of its potential as a creative enabler.
Outside of the conference theatre, we set up the PA for a team of actors who performed a piece which was spontaneously scripted using AI.  
Another key theme was how AI can both build and destroy trust in the news.  AI is able not only to over-dub in different languages, it can now over-dub facial movement incorporating special effects of the standard used in film production.  This highlights the more contentious issue of being able to completely change the look, tone and sentiment of original broadcast footage.

PM Andrew Lowe Shares the Latest on AI in the Media Sector:  BBC Blue Room Conference at New Broadcasting HouseSimilar technology was demonstrated in the exhibition area, where a camera behind a screen scanned the viewer’s face and gave feedback on gender, ethnicity and even how the viewer was feeling at that moment in time.
If you are interested to know more about how AI, robotics and machine learning can be used in corporate events, please give us a call and we would be happy to discuss your project and share our ideas.

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